When customers google for your product and service,
There's a high chance that they already have the intent to purchase.
If your website is stuck on page 10, there is little credibility and no customers will trust you,
Let alone find and buy from you...
SEO helps your website get out of the invisible zone on Google.
Ranking on Google page 1 will increase your brand visibility which makes it easy for ideal customers to click into your website.
This means you can expect an increase of leads, conversion and sales.